As a young kid i joined my father on my first hunt and I was hooked! Not only on hunting itself, but on nature and the beauty of the Swedish forests. A couple of years later I got my first instant camera on my birthday, I quickly filled it up with pictures of the first roe deer i saw. When developed you could barely see a brown dot in the middle, but I proudly showcased all the pictures in my room and a lifelong interest had been born.
After my studies I was fortunate enough to get employed and later promoted to CEO at a firm where we was planning and executing events for some of the worlds largest brands. This was my opportunity and I offered to photograph the events whenever I could. Soon thereafter I got my first paying gig. Nowadays I mainly take photos for work, but am lucky enough to still be able to spend time in the forest with both my dad and my camera.